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2009-08-20 | 000-001-932 AE-EN
SCHAEFFLER MIDDLE EAST FZE, DUBAI

IMITATION

While it is useful to look into the escalating level of counterfeits in the UAE market and study the impact of eliminating it, it is also important to look into the welfare of consumers of these counterfeit products specifically automotive spare parts.

Imitation auto parts pose major safety risk to its consumers due to the poor quality and the usage of second-rate materials that do not comply to the International Safety Regulations. The other adverse effect of imitation is on the economy as a whole.

The UAE authority is aware of this malpractice and uncompromising.

On the other hand, Schaeffler Middle East FZE is doing a mutual campaign to spread public awareness on the risk of using counterfeited automotive spare parts. We have produced scores of campaign materials and distribute them among our business partners.

The choice is yours ‘ A wise decision is worth your life - Fight imitation’!.

To order your FREE fighting imitation campaign materials, please contact our Marketing Team on telephone number +971-4-8860660.

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